Jason Krugman Studio
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LED CUBE
cube web

A commission for Soho-based clothing store, 7 New York, the goal was to build a red cube that was illuminated evenly from its interior. Krugman used custom arrays of super-bright white LEDs and red filters. The cube was placed within a 3-D printed pyramid and photographed to publicize 7's fall fashion release. The folding postcard is shown below. Concept and postcard design by Steve Sang.

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© Jason Krugman 2017